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PROJECT OVERVIEW

Infusing Freshness and Vitality into FRÜT: A Healthy Juice Brand

A Fresh and Natural Identity Wrapped in Vibrant Green.

With our expertise, FRÜT now boasts a vibrant and youthful brand identity that captures the essence of fresh and healthy living. The identity design uses mostly green to emphasize the brand's natural and fresh qualities, appealing to health-conscious consumers with its lively and energetic character.

OUR JOB

Brand Identity, Collateral Design, Digital Content, Web&App

Flavorful Colors and Inviting Packaging for Every Taste

FRÜT's juice bottles feature different colors for each flavor, making them easily distinguishable and visually appealing. The bright and inviting packaging effectively communicates the brand’s youthful and vibrant personality, ensuring that each product looks as refreshing and appealing as it tastes.