For the Glore skincare and beauty brand, our mission was to capture the essence of softness that their products bring to the user. We meticulously designed a brand identity that reflects this delicate sensibility through a carefully chosen wordmark and a palette of faded colors. These elements work together to convey a sense of gentleness and care, ideal for a brand whose products—like creams and fragrances—are designed to offer users a soothing, soft feeling.
OUR JOB
Brand Identity, Collateral Design
Minimal Elegance, Maximum Impact
To further define Glore's brand identity, we developed detailed mockups that illustrate how the brand will be perceived in the market. By opting for minimal packaging designs and pure white matte bottles, we showcased Glore's commitment to simplicity and elegance. These mockups provide a tangible sense of the brand’s aesthetic, emphasizing its soft, easygoing features, and ensuring that every customer interaction resonates with Glore's core values of gentleness and quality.