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PROJECT OVERVIEW

Amplifying Urban Expression and Echoing the Streets in Every Beat

A vibrant hub for youthful energy and entrepreneurial spirit in the music industry. We've crafted a visual identity that embodies the essence of urban culture, infused with elements of street art, graffiti, and doodles. This design not only reflects ZORA Record's dynamic and innovative approach but also resonates with a young, creative audience.

The logo for ZORA Record merges bold typography with raw, expressive elements typical of urban graffiti and doodles, creating a visual identity that stands out in the crowded music industry. This design strategy is aimed at capturing the spontaneity and vibrancy of urban art, embodying the rebellious spirit of ZORA Record’s target demographic.

OUR JOB

Brand Identity, Collateral Design, Digital Content

Design Partnership: Crafting Collaterals with Urban Flair

Our ongoing collaboration with ZORA Record involves creating a wide array of collaterals that maintain the brand's street-wise aesthetic. From promotional materials like flyers and merchandise to functional items like business cards and digital templates, every piece is infused with the gritty, artistic character of the visual identity.

Art and Social Media Posts: Bringing Art to the Walls and Web

We extend the urban theme into captivating wall art and engaging social media content, each designed to strengthen ZORA Record's brand presence both online and offline. Our designs for wall art transform physical spaces into reflections of ZORA Record's culture, while our curated social media posts keep the conversation going and the community engaged.